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Coach My Sport have started an exciting new concept in the Forth Valley delivering sport to communities in areas of deprivation who don't have access to facilities and where logistically they cannot access facilities . 

Underpinning the right to be active is ensuring that all children and young people are provided with the environment, encouragement and support to try new activities and learn new skills. In order to address the challenge Scotland faces with the level of inactivity, a step change is needed and that children and young people must be the priority.

 

Rather than focusing on programmes, facilities or activities a more individual centred approach should be taken to ensure that a positive pathway is developed which supports and encourages a lifelong habit of being active. This is far easier to achieve if in the early years (from pre through to post school) being active is the norm rather than the exception.

It is therefore essential that everyone has the opportunity to develop the necessary core skills (such as to being able to throw, catch, run and jump) as without these it can become more difficult in later life to be active and participate in sport or physical activity.

Worryingly, there is a 19 percentage point difference in sports participation between those living in the lowest and those who live in the highest income band household. With the CMS ON THE ROAD concept we hope to readdress this statistic.

CMS will deliver coaching with the most deprived communities, not only because this is in line with a good-cause ethos, but also because sports participation is lower in these communities and there is a greater sporting need.

 

Some of the sports we deliver are dodgeball, football, rugby, cricket, tennis, floorball, VX, and tchoukball.

WHAT IS CMS 'ON THE ROAD'

The On the Road Project will support the CMS Leadership Academy Programme. 

CMS Leadership Academy Programme is for young people (16-24), not in employment, education or training, with a disability (sensory, visual, mental) and those disengaged at school, who are looking to gain employment, helping to develop the confidence and acquiring the transferable skills, tools to progress to positive destinations, which in turn will reduce youth unemployment and creating role models in their communities.

CMS On the Road is a diversionary tactics initiative based at Stirling, Scotland. Our goal is to reduce the number of instances of youth crime and anti-social behaviour by promoting health and wellbeing and encouraging inclusivity through sport, physical activity and creative endeavour.

We will take sport to the Community, work with community groups, external partners, extend the project to education and health issues, basic nutritional needs and being active. With the Fit and Fed programme running alongside the On The Road project especially during holidays we will work with social services to reach out to the most vulnerable providing a healthy meal and activity.

 

HOW DO WE HELP YOUNG PEOPLE?

  • Engage young people in sporting and educational activities.

  • Uncover hidden talents

  • Improve health & well being (nutritional advise, work with supermarkets)

  • Raise their awareness of their local community & how they can contribute to it. (become role models)

  • Develop team working and communication skills

  • Respect themselves and others

  • Improve discipline

  • Help youths take responsibility and leadership roles (become coaches)

  • Improve motivation and self confidence

  • Deliver nationally recognised qualifications to youths (sports leader awards, youth achievement awards, though NGO’s coaching, UK sport awards, Saltire Awards)

  • Offer pathways into local sports clubs or other recreational activities (players and coaches)

  • Offer the opportunity for peer education programmes and employment opportunities. (work with Colleges and Stirling University)

  • Work on issue based topics (alcohol, drugs, racism, bullying etc)

The cost to the UK economy resulting from offending by young people is estimated between £8 and £11 billion per year. It’s no surprise then that reducing antisocial behaviour is not only topical but of extreme importance to local authorities looking to save money and rebuild communities.

Youth crime and antisocial behaviour are complex social issues but the benefits that sport has in reducing these issues is well documented.  Across the UK, Councils are working with partners to run social inclusion projects to help engage with young people and sport plays an important part of that strategy.

CMS ‘On the Road’ aim to promote social inclusion and community cohesion, reduce crime and disorder levels such as vandalism, drug abuse, hate crime and alcohol related problems. The diversionary activities are also intended to improve health and well-being and promote positive engagement between young people, the police and local authorities (councils, youth inclusion projects, fire department etc) and local community groups and businesses who fund and support these projects.

The activities we will deliver will help raise the youth’s self-esteem and also improve personal discipline and respect to others. It will also give them an opportunity to gain citizenship skills. During our sessions, our projects will help to reduce the likelihood of individuals engaging in criminal activity and improve community involvement as positive role models

Reasons for social inclusion project;

1. Something to do

According to the Sport and Recreation Alliance, seven in ten teenagers believe antisocial behaviour occurs because young people are bored, and six in ten say that there isn’t enough for young people to do in their area.

By providing a fun and safe environment in which to play sport, CMS On the Road creates the perfect diversion from undertaking criminal and anti social behaviour.

2. Workshops

By including life skills workshops alongside sport and recreation programmes other risk factors can be addressed such as alcoholism, substance abuse, knife crime, health and wellbeing and employment – all topical issues being successfully dealt with as part of projects. The CMS Leadership Academy will deliver the Education Through Cashback (ETC) modules and Scottish Sport Futures (SSF) will deliver a module on mental health and wellbeing., 

The key here is to get young people together in the same place so that workshops can be run effectively.  It’s unlikely youths will gather or travel any distance for a workshop alone but the range of sport and recreational activities available through the project means there is always something to appeal to any individual. 

The wide variety of sports combined will engage with young people and we will be looking to work with partners to deliver additional workshops e.g. on nutrition and we will start a FIT AND FED programme which will run alongside the CMS On the Road programme.

 3. Social inclusion

This is often considered one of the key benefits of any community based projects.  Sport and recreation can break down barriers between groups of people in a local area who might not otherwise engage.  This is particularly effective since the rules that govern sport are not based on faith or beliefs, therefore removing ethnicity and religion as barriers.

That said, traditional youth Centres and sports facilities are often located in areas to cater for specific communities and can exclude minority groups.  With the CMS On the Road project we can work with and identify those communities most in need.

 

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A huge thank you to our funders firstly the Community Recovery Fund via The Scottish Government and also to The National Lottery Community Fund (Scotland)  whose funding has enabled CMS to adapt to changing circumstances and increase out capacity to reach communities hardest hit by Covid.  

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